Entries by Paul Strack

9 Best Practices When Using QR Codes

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Ok, I admit it. I made a mistake. I led you astray. From April of 2010 to August of 2011, I attempted no fewer than 4 times to tout the need for you to use QR codes in your marketing efforts. But alas, I was wrong.  As were so many marketers. We blew it. It’s 2023 and  I need to earn back your trust. It is with great confidence that I say, NOW is the time to include QR codes in your marketing efforts.  Printed materials, business cards, menus, outdoor signage, point-of-purchase displays, and more are perfect opportunities for QR code engagement.

Growing Marketing Agency Expands to Central Arkansas

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I am thrilled to announce that CustomXM has partnered with The Artist Evolution LLC, an award-winning marketing agency based out of Fayetteville. I am now co-owner of the new TAE Central Arkansas office. With this partnership, we can now provide your business with a comprehensive marketing solution that includes new digital services, along with our long-standing print, sign and promotional offerings.

2022 Apparel Trends

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Apparel is an ever-evolving promotional product with constantly changing new styles to keep up with. As apparel promo products change each year, how are you standing out from the competition? Check out our top apparel trends for 2022 below so you can stay on top of it all!