Ok, I admit it. I made a mistake. I led you astray. From April of 2010 to August of 2011, I attempted no fewer than 4 times to tout the need for you to use QR codes in your marketing efforts. But alas, I was wrong. As were so many marketers. We blew it. It’s 2023 and I need to earn back your trust. It is with great confidence that I say, NOW is the time to include QR codes in your marketing efforts. Printed materials, business cards, menus, outdoor signage, point-of-purchase displays, and more are perfect opportunities for QR code engagement.