This is the place for the latest CustomXM activity, some favorite client success stories and banter regarding print, marketing and signage that you might find interesting.

2023 Color Trends

Viva Magenta might be my favorite Color of the Year thus far. It’s bold. It’s lively. And, of course, it’s pink, so that’s a plus!

Growing Marketing Agency Expands to Central Arkansas

I am thrilled to announce that CustomXM has partnered with The Artist Evolution LLC, an award-winning marketing agency based out of Fayetteville. I am now co-owner of the new TAE Central Arkansas office. With this partnership, we can now provide your business with a comprehensive marketing solution that includes new digital services, along with our long-standing print, sign and promotional offerings.

The Great Arkansas Eclipse

On April 8th, 2024, a Total Solar Eclipse will occur in the U.S. that will be even bigger than the record-breaking eclipse in 2017. Astronomers are predicting this will be the most-watched event in modern history with half a billion people set to participate.

How the Pandemic Changed Our Company

Sometimes a major crisis like a global pandemic helps a business focus, change, and better prepare itself for the future. Paul shares how this happened with our print business.

Slow to Respond: A Marketing Podcast for Small Businesses

We explore why some audiences may be Slow to Respond to marketing initiatives and share tips on how small businesses can adapt.

ASI Chicago Promo Product Showcase Winners

After months and months of scrambling to find masks, hand sanitizer and other PPE, we are downright giddy to be finally offering our clients more traditional promotional products again!

Make (Zoom) Meetings Engaging Again

We have become too familiar with Zoom (and other remote) meetings.  These are functional. They can be efficient. And often, they are practical. But are they engaging?

Promo Product Trends for 2021

Promotional products continue to be some of the most high-impact, cost-effective advertising tools around. While 2020 was certainly a…unique year for many reasons, many of the product trends that emerged will continue well into 2021.

CustomXM Shares the Passing of Company Co-Founder Mary Lee Strack

Old bookkeepers never die, they just lose their balance. Except when that is not the case. Last Wednesday, December 30, our beloved former bookkeeper, Secretary-Treasurer and my Mom, Mary Lee Strack, unexpectedly passed away. Mom was 88 years old.

It’s The Thought That Counts

Relocating a family is one thing, but what about moving a family business?  And one that has been accumulating stuff for 54 years?