Ben E. Keith, a distributor of food service products and premium alcoholic beverages, located in North Little Rock, Arkansas, hosts an annual Mid-South Food Show. The one-day show featured technology demonstrations, over 150 of their vendors showcasing their latest items, an American Culinary Federation Culinary Competition, guest speakers, and even a party the night before. […]
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About Holly Herlocker
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Entries by Holly Herlocker
BUSINESS OBJECTIVES Ben E. Keith, a distributor of food service products and premium alcoholic beverages, located in North Little Rock, Arkansas, frequently uses hospitality and food trade shows to showcase their newest products. The company had committed to participating in a new event in Memphis, Tennessee and wanted to maximize their return by attracting restaurant […]
BUSINESS OBJECTIVES CustomXM added a new division, SignsXM. It wanted to find a unique way to announce its new offerings which included all types of wide format printing, including banners, signage, wall graphics, vehicle graphics and more. CustomXM also wanted to use a cross media, multi-channel approach that would drive results and illustrate CustomXM’s marketing […]
SignsXM helps The Arkansas Regional Innovation Hub create the perfect backdrop for their latest announcement.
CustomXM gives membership and event attendance a boost with an integrated campaign using direct mail and email.
CustomXM created a successful logo for The Innovation Hub that reflects its goals, target audience & mimics the exciting mission for STEAM initiatives in central Arkansas.
CustomXM updates Seal Energy Solutions visual branding elements, provides Seal with more than just a new logo, but a new feel and energy within the company
Garver utilizes multi-channeled marketing to find out customers communication preference.
CustomXM’s campaign for a Garver Engineering trade show involved variable data printing, personalized URLs and social media to make it a success!
Using multi-channeled media, CustomXM helped Lyon College gain the attention of prospective students